The Only WordPress SEO Guide You’ll Ever Need!

SEO or search engine optimization is one of the most popular methods of getting organic exposure for your website and WordPress websites are no different. SEO is even easier with WordPress because of its open-source nature and environment.

However, that doesn’t mean WordPress automates SEO for you, you need to do your due diligence to get the rank you want. 

To that end, we have decided to bring out the ultimate WordPress SEO guide where you will get to know about how to optimize your WordPress website for SEO.

Tools You Will Need For Optimizing Your WordPress Website For SEO

To optimize your WordPress website for SEO, using the right tools is crucial. These tools help improve site speed, track rankings, optimize content, and user experience. So, first, we’ll explore essential tools that will make your SEO efforts more efficient and help you achieve better search engine results. 

Google Search Console

Google Search Console is the must-have tool for WordPress SEO. It’s a free tool by Google that will help you with your website’s performance in Google including website traffic, impressions, and a lot more.

To install Google Search Console, you need to go to this URL and click on “Start Now.” Then, under “Domain” type in your website’s domain name and click on “Continue.” Follow the instructions to install Google Search Console on your website successfully. 

For a more detailed explanation, watch this video.

Bing Webmaster Tool

Bing Webmaster Tool is the same as Google Search Console but it only shows data for Bing. Even though Bing only gets 6% of the internet traffic, the number is still huge and shouldn’t be ignored.

Here’s a video that shows you how to install the Bing Webmaster Tool on your website.

Google Analytics

Google Analytics is a free tool from Google that helps you track and analyze website traffic and user behavior. You can also integrate it with other tools like Google Search Console, PageSpeed Insights, etc. to get detailed reports directly from your WordPress dashboard. 

You can use Google Analytics as a WordPress plugin, which makes it simple to access and use it. Here’s the tutorial on how to install the Google Analytics plugin to your WordPress website.

Other WordPress SEO Plugins

One of the main advantages of using WordPress is its huge collection of plugins. WordPress offers more than 60,000 plugins (most of them are free) and a huge chunk of them are useful for SEO. 

When it comes to WordPress SEO plugins, you have two main options: use a comprehensive plugin to handle 80% of your SEO tasks or choose specialized plugins for individual tasks.

To know more about how to use these plugins, you can check out our guide on WordPress SEO plugins.

With these tools and plugins installed, we can now move forward with our guide to optimize your WordPress website for SEO.   

Step One: Improving Crawlability and Indexability 

Before you start to optimize your new WordPress website, search engines like Google or Bing must know that your site exists. Now, the process search engines use to find new websites is called “crawling.”

Search engines usually use bots also known as crawlers to find new web pages on the internet. These bots use certain algorithms to find and download the content of your web pages.

The crawlers then analyze and categorize the web pages based on the content ready to be displayed on the SERP. This part of the process is called “indexing.”

So, the first thing you need to work on is to make it easy for the crawlers to crawl and index your website. Here’s how-

Create and Submit Your Sitemap

A sitemap is like a list of all the web pages on your website. Based on the format, there are two types of sitemaps: HTML and XML. 

The HTML sitemap is for your website visitors and the XML sitemap is for the search engine crawler. Using an XML sitemap, crawlers can easily discover and download the web page content for indexing.

Here’s what an XML sitemap looks like-

Creating and submitting a sitemap isn’t mandatory, but it helps crawlers by making their job easier, increasing the chances of your web pages being crawled and indexed.

Now, you can manually create a list of all the pages and submit it to Google Search Console which would be a tedious task. Or, we could simply use a WordPress plugin which would do the job for us. 

To create and submit a sitemap for your WordPress, we will use the “XML Sitemap Generator for Google ” plugin, which is a multi-purpose SEO plugin for WordPress. Here’s how-

1. From your WordPress dashboard, go to Plugins > Add Ne Plugin and search for “XML Sitemap Generator for Google. ” 
2. Click on “Install Now” then wait a few seconds for it to finish installing then click on “Activate.” 

Once you install and activate the plugin, it will automatically generate a sitemap for your website.

3. Then, from your WordPress dashboard, go to Settings > XML Sitemap and you will be able to find the link to your sitemap. Copy this link.

4. Sign in to Google Search Console, click on the “Sitemaps” tab, paste the sitemap link you just copied, and click on submit. 

By following these steps, you will be able to submit your sitemap to Google. To add your sitemap to other search engines, you can use a similar process. 

Create a robots.txt File

A robots.txt file is a text file that is created as an instruction for the crawlers on which pages to crawl and which pages to avoid. Here’s what a typical robots.txt file would look like-

When we use the “Disallow” tag in a robots.txt file, it instructs web crawlers not to crawl the specified page or directory. On the other hand, the “Allow” tag tells the crawler that it’s okay to crawl the specified page or directory, even if it’s in a location that would otherwise be blocked.

Also, it’s one of the best SEO practices to include your sitemap link to the robots.txt file.

Plan Your Website Structure

When we say “plan your site structure,” we mean organizing your website in a way that makes it easy for both search engines and users to navigate. It’s about thinking ahead and creating a logical, clear framework that helps everything on your site make sense, both in terms of content and how it’s linked together.

Imagine your website as a building. The homepage is the front door, and the structure behind it—like hallways, rooms, and stairways—represents how different pages are organized. If the layout is confusing or the rooms are scattered without a clear path between them, visitors and search engines will struggle to find their way around. 

A well-planned structure is like designing a building with clear signs, logical connections, and easy-to-follow routes that guide both people and robots (like Googlebot) to the most important areas of your site.

Here are some things you need to keep in mind when planning your site structure:

Post Categories

The first step in planning your site structure is deciding how to categorize your content. For example, if you run an online store, you might have categories like “Laptops,” “Smartphones,” and “Accessories.” Inside each of these categories, you’ll break things down further—subcategories like “Gaming Laptops” or “Business Laptops.” This helps both users and search engines quickly understand what’s on your site and where to find it.

Now, to create categories in WordPress, log into your WordPress dashboard, and go to Posts > Categories. There you can submit the name, slug, and description of the category. When you’re done click on “Add New Category” and that’s it!

Click Depth

You should also think about click depth, meaning your users shouldn’t need too many clicks to reach a page. The closer a page is to the homepage in the hierarchy, the more “link juice” it will get. A general guideline is to keep important pages within 3-4 clicks from the homepage.

URL Structure

Your URLs should reflect this organization. Instead of random numbers or long strings of text, use descriptive, easy-to-read URLs that mirror your site’s structure. For instance, “www.yoursite.com/products/laptops/gaming-laptops” is far better than “www.yoursite.com/product12345”. This makes it easier for search engines to figure out the content of each page, and it’s more user-friendly.

To customize your URL structure in WordPress, from your WordPress dashboard, go to Settings > Permalinks and you will see different URL structure presets. You can even generate your custom URL structure if you want.

The best practice here is to use only the post name in the URL. 

Internal Links and Orphan Pages

Internal links—links that point to other pages within your website—are another key part of a planned structure. These help both users and search engines move from one page to another. For example, if someone reads an article on your blog about buying a gaming laptop, you might include links to specific products or related posts, guiding them through your site. This also helps search engines understand which pages are related, and which ones are most important.

We will talk more about how useful internal linking is later in this article. 

You should also avoid making your pages orphan, which means pages that do not have any internal links pointing to them.

An orphan page is one that exists on your website but isn’t connected to any other page via internal links. As a result, it can be difficult for both users and search engines to find and navigate these pages. Search engines might not index orphan pages, and users may never come across them unless they have the exact URL.

Step Two: Creating Helpful Content

There’s a popular saying on the internet: “Content is king”, which is an absolute truth for SEO. Content is the sole base of any search engine optimization efforts you will be making. So, essentially, bad content means bad SEO.

That means your content must be top-notch before you even start optimizing it for search engines and it’s something that can be difficult to master. So, here are our guidelines on how to create the best content. 

  Understanding Search Intent

Search intent is the intention of your audience when they search for something in Google or any other search engine. There are four types of search intents- 

1. Informational Intent: The user is looking for information or answers to questions, eg. “how to train a dog”
2. Commercial Intent: The user is researching products or services with the intention of making a future purchase, eg. “best smartphones 2024”
3. Navigational Intent: The user is looking for a specific website or webpage, eg. “Facebook login”
4. Transactional Intent: The user is ready to make a purchase or complete a transaction, eg. “buy running shoes online”

By identifying search intent you can understand a lot about your audience. Allow us to explain.

For example, imagine two keywords “easy chicken recipes” and “quick chicken recipes.” In both cases the user is looking for chicken recipes but what does it tell us about the user?

Users who are searching for ‘easy chicken recipes’ want simple chicken dishes. They’re looking for recipes with minimal effort, few ingredients, and basic cooking. These users are often beginners or busy individuals who want quick and convenient meals.

On the other hand, users searching for ‘quick chicken recipes‘ prioritize speed. They want dishes that can be made in under 30 minutes, often using efficient methods like stir-frying or air-frying. They may have some cooking experience and are willing to use shortcuts to save time.

So, for “easy chicken recipes” you need to create content focusing on simple chicken dishes that require minimal effort and are beginner-friendly. Contrarily, for “quick chicken recipes”, the dishes can have complex cooking but must be made in a short time.

The best way to understand the search intent of a keyword is to analyze the SERP (search engine result page) for that specific keyword. It reveals the type of content Google is ranking for that query. By examining the top-ranking pages, you can determine whether the intent behind the keyword.     

Competitor Analysis

As we’ve mentioned, analyzing the SERP is not only the best way to identify keyword intent but also to find out the strategies your competitors are using to rank. Simply put, the websites that rank for your target keywords are your competitors, and your goal is to create content that outperforms theirs.

Now, before you start creating superior content, ask yourself two crucial questions:

1. What strategies are my competitors using to rank for this keyword?
2. How can I improve upon their content to provide more value?

By understanding both the strengths and weaknesses of your competitor’s content, you can refine your approach, fill in the gaps, and create content that is more detailed, engaging, and ultimately more likely to rank.

But the question is, how do you analyze your competitor’s content?

To analyze your competitor’s content, you need to keep the following in mind-

1. Type of content: What type of content are your competitors creating and the structure of their content?
2. The topics: Which topics of the keyword have they covered and how deeply? Which topics they didn’t cover or were covered inadequately?
3. The originality: How does the content of each competitor differ from the others?
4. The value: What value are they providing to the readers?

By getting the answers to these questions you can formulate a strategy that will help you outrank your competitors.

Prioritize EEAT

EEAT means Expertise, Experience, Authoritativeness, and Trustworthiness, which is a major ranking factor and a key component for creating helpful content.  This concept was first introduced by Google back in December 2022 during their helpful content update. 

At first, it was only EAT (Expertise, Authoritativeness, and Trustworthiness) but they added “Experience” and made it EEAT later.

Google says that the content you publish must signal first-hand experience and deep knowledge of the topic (Experience and Expertise), your credibility as an author (Authoritativeness), and the reliability of the information you share (Trustworthiness). 

Without these 4 components, your content will not be considered helpful to search engines like Google and won’t outrank your competitors. So, how do we implement EEAT? The table below will help-

Implementing these strategies can help you build EEAT and create helpful content. But remember, there are more methods, such as off-page and technical SEO methods, to establish EEAT, which we will discuss later.

Step Three: On-Page SEO Optimization

When you publish your top-notch, helpful content, your readers are not the first ones to read it; it’s the search engine bot. So, to reach your audiences, you have to convince the search engine bots that you are creating quality content and that’s why you need to optimize it.

Keyword Research

Keywords will be the foundation for all of the on-page SEO optimization efforts you will make. Using certain keywords throughout your content will signal the crawlers what your content is about and it will help the bots to index and rank your content based on it. 

But before you can use keywords in your content, you must know how to find them. Here are some methods to follow-

Use Google Autocomplete and People Also Ask

To find relevant keywords using Google autocomplete, you need to google the keyword and then click on the search bar once the SERP appears. Then Google will show a short list of keywords related to your primary keyword.

For example, let’s say you want to create content about the best smartphones in 2024, and following the steps we just mentioned will get you this-

Now, these keywords might not be enough but we have another trick up our sleeves. You can put an asterisk between the words, and Google autocomplete will show you more keywords.

You can use an asterisk between different words to uncover more keywords.

Now, scroll down to the end of the SERP and you will find more keywords like this. 

Also, you can go over to the “People Also Ask” section and find more question keywords. When you expand one question, more questions wil appear.

By following these methods, you can easily find related keywords from Google SERP for free.

Use a Keyword Research Tool

If you want to conduct more detailed and advanced keyword research, you can use different keyword research tools like Semrush, Ahrefs, etc. These tools provide in-depth data that can help you discover high-value keywords, understand your competition, and optimize your content more effectively. 

Placing Keywords in All the Important Places

After a couple of intense keyword research sessions, you should have all the keywords you need to optimize your content. Now all that’s left is to place these keywords in all the right places. So, what are these right places?

1. Title Tag: Your title is one of the most important places to include your primary keyword. Make sure your main keyword appears towards the beginning of the title if possible. Also, make sure that your title is less than 60 characters.

2. Headings (H1, H2, H3): The H1 tag is typically used for your main title or headline on the page. Including your primary keyword here reinforces the main theme of the page.

Use subheadings (H2, H3, etc.) to include related or secondary keywords. This breaks up your content, making it more readable while also signaling to search engines what the page is about in more detail.

3. Meta Description: While meta descriptions don’t directly affect rankings, including your primary keyword can improve the CTR by showing users that your page is relevant to their search. Also, make sure that your meta description is within 155-160 characters.

4. URL: Include your primary keyword in the URL. Keep it short, clean, and simple.

5. First 100 Words of Content: Try to include your main keyword in the first 100 words of the content. It signals to search engines what the page is about right from the beginning.

6. Body Text: Throughout your content, place secondary keywords and keyword variations naturally. Also don’t forget to use relevant terms in your content also known as LSI keywords. 

However, avoid keyword stuffing (overusing the same keyword unnaturally), and focus on readability.

7. Image Alt Text: Whenever you use images, make sure to add descriptive alt text that includes relevant keywords. This helps with image search optimization and provides context for search engines.

8. Conclusion: Briefly reference your primary or a couple of secondary keywords in your concluding section to reinforce the topic.

Good for you that there are many WordPress SEO plugins like Yoast SEO, RankMath, or tools like Frase, Marketmuse, etc., that can help you optimize your content. 

Internal and External Linking

Internal linking is when you link one page on your website to another page on the same site. For example, if you write a blog post about digital marketing, you might include a link to a page on your website about social media management. External linking is when you link to pages on other websites, like referencing an article or study from a trusted source.

Internal linking plays a crucial role in SEO because it helps search engines understand how your website is structured and which pages are the most important. When you add links from one page to another on your site, it signals to search engines like Google that these pages are connected and related. This can help search engines crawl and index your content more efficiently.

By strategically linking to important pages, you’re telling search engines which pages you want to rank higher. For example, if you link to a service page from multiple blog posts, you’re giving that service page a signal that it’s a key page on your website, potentially improving its ranking.

Internal links also help distribute “link juice,” which is the ranking power or authority that pages pass to each other. When a high-authority page on your site links to a lower-authority page, it can help boost the SEO of the linked page. This helps your entire website’s SEO performance.

Moreover, internal linking encourages users to stay on your website longer and explore more content. This increases your site’s engagement metrics, like time on page and bounce rate, which are factors search engines consider when ranking pages. So, internal linking not only helps search engines crawl your site better but also improves the overall user experience, which is a win for SEO.

The best example of internal linking we can give you is Wikipedia. Have you seen how they internally link their pages? However, you shouldn’t go out of your way to link your pages, do it only when it’s necessary and logical.

As usual, you can find plugins in WordPress for internal linking, like Link Whisper that can help you strategically place internal links throughout your content.

External linking, on the other hand, builds your site’s credibility by referencing reliable sources. It shows both users and search engines that you’re offering valuable, well-researched information. It can also improve SEO by connecting your site to other authoritative pages, and it can help you build relationships with other websites.

Schema Markups

Schema markup is a type of code that you add to your website to help search engines better understand your content. It’s a way of giving search engines more detailed information about what’s on your page, like whether it’s a product, a review, an event, or a blog post. This extra information, or “structured data,” helps search engines display richer, more informative results in search listings.

For example, if you run a restaurant, schema markup can provide search engines with details like your menu, hours of operation, and location. This can then show up in search results as a rich snippet, like a list of your menu items or a map with your restaurant’s address.

Schema markup is important because it helps your website stand out in search results. When search engines understand your content better, they can display it in more visually appealing ways, which can lead to higher click-through rates. Rich snippets, like star ratings, images, and prices, grab attention and can make your website more noticeable to users.

It also improves your chances of appearing in featured snippets, knowledge graphs, or other special search results, increasing your visibility.

Now, when it comes to implementing structured data or schema markups, manually using them can be a bit hassle. So, instead, you can use the Schema Pro plugin which will let you implement schema markups hassle-free.

Step Four: Improving User Experience

User experience is a major ranking factor for search engines like Google. That means if your website is not designed for a good user experience or has a bad one, your rankings will suffer.

Think of it from your perspective, if you visit a website and find that the website is hard to navigate, slow, or not secure, you probably won’t visit it again. Search engines measure these interactions (aka engagement metrics) to determine the user experience. 

If your website has good engagement metrics like low bounce rates and longer session duration, then it will positively impact your website’s ranking. 

Now, to improve your website’s user experience, you must keep an eye on several factors such as your website’s structure, speed and performance, mobile-friendliness, and security. Since we have already talked about planning your website architecture, we will skip it here. 

Speed and Performance

Speed and performance are some of the most important aspects of user experience that impact your website’s engagement metrics directly. According to a study, most users expect a site to load under two seconds. 

Also, a page load time of three seconds can increase the bounce rate by 32%, and a five-second load time can raise it by as much as 90%. Statistically speaking, for each extra second of load time, website conversion rates decrease by an average of 4.42%.

Now, the question is how do you know if your website’s speed is up to the mark? Well, for that, you can use the Google PageSpeed Insights tool. Simply go to PageSpeed Insights, and enter your website or webpage URL, it will show you how your site is doing.

If your site is not doing well in terms of speed and performance, here are some things you can do-

Optimize Your Images 

Generally, your website should have a lot of images and these images must be high quality. Now, having a lot of high-quality images can hold your site’s speed down. That’s why, you need to find a way to preserve the image quality while reducing the size. 

The best practice is to upload your images in the .webp format, which can do the job. However, manually converting all of your images every time you upload them can be tiresome. So, you can use an image optimization plugin like Smush to automate this optimization process.  

Another great thing about image optimization plugins like “Smush” is that they also offer “Lazy Loading.” Lazy loading is the process of loading images only when they are about to appear in the user’s viewport. This improves initial load times, especially for image-heavy pages.

Use a WordPress Speed Optimization Plugin

Apart from optimizing images, there are a lot of things you can do to increase the speed and performance of your WordPress website. For example, caching, minifying code, using CDN, etc. 

Now, these are great options but in most cases, it can get very technical to do all by yourself. That’s why, we recommend you use a complete WordPress speed optimization plugin like WPRocket which can simplify the speed optimization process. 

Use a Lightweight WordPress Theme

As a WordPress website owner, you must use a theme that defines the look and feel of your site. However, you probably don’t know that your WordPress theme can also impact your site’s speed. 

Many themes come packed with features, scripts, and design elements that may look impressive but can weigh your site down if they are not optimized. For example, a theme that includes heavy graphics, complex animations, or unnecessary functionalities can increase the size of your web pages and the number of requests made to the server, which slows down loading times.

That’s why, using a lightweight, performance-focused theme can make a big difference. These themes are designed to use fewer resources, load essential elements efficiently, and avoid bloated features that are rarely used. By choosing a well-coded and SEO-optimized WordPress theme, you not only ensure a faster website but also provide a better experience for your visitors.

Limit the Use of Plugins and Regularly Update Them

The primary advantage of using WordPress is its huge collection of different plugins. But that doesn’t mean you should use as many plugins as you can.

Each plugin you install adds its own code, which can increase the overall load on your server. Some plugins may execute unnecessary tasks or make frequent database queries, which slow down your website. 

If you have too many plugins, especially poorly coded or overlapping ones, the combined load can drastically affect performance. So, you should only use the plugins that you need and it’s a plus if they are lightweight too.

Apart from that, outdated plugins can also cause problems. They might not be compatible with the latest version of WordPress or your theme, leading to conflicts or errors that impact speed. Older plugins may also have security vulnerabilities that hackers can exploit, potentially overloading your server and slowing your site.

That’s why it is very important that you update your plugins regularly.

Pick an SEO-friendly Hosting

Your website’s hosting is the most important part that affects your website’s speed and performance. It directly affects every aspect of your website’s performance including loading times, uptime, and more.

When a visitor lands on your site, the hosting server is responsible for delivering content quickly. If your hosting provider has slow servers, outdated technology, or limited resources, it can cause delays, leading to poor user experiences. 

On the other hand, an SEO-friendly hosting provider ensures faster server response times, efficient data delivery, and the ability to handle traffic spikes without compromising performance. These providers often use advanced technologies such as SSD storage, HTTP/2, GZIP compression, and content delivery networks (CDNs) to improve speed.

Moreover, reliable hosting guarantees high uptime, meaning your site will be accessible whenever users or search engine crawlers visit. Frequent downtime can result in lower rankings and missed opportunities to engage visitors.

Also, a great hosting provider will offer built-in speed optimization features like caching or CDN, so you won’t have to use extra plugins for them. 

However, if you are starting a new blog website, the hosting may not have such an impact. But, if you are an e-commerce business owner or expecting a lot of traffic, your hosting will make the difference.

Security

Securing your WordPress website and optimizing your site for performance go hand in hand. First of all, you will need a great hosting provider for security. Hosting providers offer necessary security features like SSL, malware scanners, and more that help secure your website.

Keep in mind that, having an SSL certificate is vital for improving your search rankings. Google prioritizes websites that use SSL certificates over sites that don’t.

Another way to improve your website is to keep your themes and plugins updated. The main reason for security risk is theme and plugin vulnerabilities. Through updates, the developers can apply security patches that help fix such vulnerabilities. 

Last but not least, you need to use a WordPress security plugin like Jetpack or Sucuri. By using such plugins, you can fortify your WordPress website from outside threats. 

Mobile Friendliness

Billions of people browse the internet with their phones and chances are your audience also visits your site from their phones. So, if your site is not mobile-friendly, you will lose a lot of traffic.  

Allow us to explain. 

By default, your website is made for a larger screen, like a desktop monitor. When your site is not mobile-optimized and is accessed from a mobile device, it becomes difficult to browse, or in the worst-case scenario, it breaks.     

So, when a user finds your website a pain to use, he is never coming back and you lose traffic. That’s why, making your website mobile responsive is crucial for improving user experience.

Now, making your WordPress website mobile-friendly is simple, to be honest. All you have to do is use a WordPress theme that is mobile-friendly. A mobile-friendly theme automatically optimizes your site to fit different screen sizes. 

Also, they offer enough functionalities to create a completely different version for mobile devices.   

Step Five: Content Promotion

Optimizing your WordPress website and its content is not enough for SEO, you also have to promote it using different methods. These promotion tactics are also known as “Off-page SEO” and are very important.

Link Building 

Link building is the process of acquiring hyperlinks from other websites to your own. These links,  also known as backlinks, act as a vote of confidence for search engines, indicating that your content is valuable and trustworthy. When a reputable site links to yours, it can improve your website’s search engine ranking.

Think of it like this, when you meet someone new, you will probably not trust that person right off the bat. But if your friend introduces you to that person, you are more likely to trust that person.

Backlinking or link building works the same way, when a reputable site links to you, search engines see it as a vote of confidence and rank your site higher. 

We have an article about the building process, where we have discussed in detail how to build links for your website. 

Social Media Marketing

Social media is a powerful tool to promote your website and grow your audience, even if it doesn’t directly impact your search engine rankings. When you share your content on platforms like Facebook, Instagram, Twitter, or LinkedIn, it helps increase your visibility and drive more traffic to your website. 

To make the most of social media, post regularly and share a mix of valuable content, such as blog posts, images, videos, infographics, or even memes! This keeps your audience engaged and encourages them to come back for more. 

Also, don’t just post, you must interact with your followers too. Respond to comments, engage in direct messages, and participate in groups or communities related to your niche. This builds stronger relationships with your audience and keeps them connected to your brand.

Influencer Outreach

Influencer outreach is a great way to get your website and content in front of a larger audience. Influencers are people who have a big, engaged following on social media, blogs, or YouTube. By partnering with them, you can increase your site’s visibility, build credibility, and even get valuable backlinks that help with SEO.

One way to work with influencers is by offering to write guest posts on their blogs. If they agree to feature your content, you can include a link back to your website, which boosts your SEO and drives traffic. Another strategy is product reviews—reach out to influencers in your niche and ask them to review your products or services. When they mention your website in their review, it not only helps improve your credibility but also provides an additional backlink.

Influencers can give you access to their loyal audience, helping you reach more people who are likely to be interested in your content or products. This kind of partnership can be a win-win, as it benefits both you and the influencer.

FAQs

Is SEO easy with WordPress?

Yes, SEO is easy with WordPress for a number of reasons. First of all, being an open-source platform, WordPress’s core coding is SEO-optimized and highly customizable. Also, WordPress offers lots of SEO plugins which makes SEO even easier.

Is SEO a hard skill?

Yes, SEO is a hard skill considering the constant changes in the search engine algorithms. You need to keep learning and upgrading your knowledge about the industry to keep up.

Do I need coding skills for SEO?

No, you do not need coding skills for SEO but knowing some basics can help. Understanding HTML, for example, can be useful for things like editing meta tags or fixing technical issues on your site. However, most SEO tasks can be done using tools and plugins without any coding.

Is WordPress secure?

Yes, WordPress is one of the most secure CMS there is, but it also depends on how you manage it. By keeping your WordPress version, themes, and plugins updated, using strong passwords, and adding security plugins, you can make your site much safer. However, like any platform, it’s important to stay vigilant and follow best practices to avoid security risks.

Get VizibleSEO for the Best WordPress SEO Service

In our detailed WordPress SEO guide, we have tried to cover all the essential aspects but there’s only so much we can do. There are more than meets the eye when it comes to optimizing your WordPress website for SEO.

So, if you struggle with SEO or find it difficult, VizibleSEO is here to help with the best SEO experts in the industry.

Learn how our WordPress SEO services can help you rank higher and drive more traffic.

Further Reading

• Best WordPress SEO Agencies
• Complete SEO Checklist
• 250+ SEO Glossary
• WooCommerce SEO Guide